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Glossary of Printing and Graphic Arts Terms - Section U
Upper Case
Words are in upper case when all capital letters are used.
Underlay
Stitches applied prior to other design elements to either A) neutralize fabric-surface characteristics; or B) to create special design effects such as depth and dimensionality.
Under Run
The number of products less than what was originally ordered. The production line for a product may not be able to stop producing at the exact amount requested, therefore producing either an Under Run or an Overrun. The industry standard for Overrun's and Under Run's is +/- 10%. Example: if you order 300 pens, you may only receive 298 pens.
